5 Basit Teknikleri için ugc
5 Basit Teknikleri için ugc
Blog Article
It’s these statistics that motivate brands like Coca-Cola, Burberry, and Starbucks to focus on user-generated content campaigns—the more they birey get their customers to do the promoting for them, the higher their sales. Better yet, the less time and money they have to spend on advertising campaigns.
Kullanıcı dâhileriklerini kendi içtimai iletişim ortamı hesaplarında, web sitelerinde ve sair pazarlama kanallarında kırışmak: Bu, markanın daha geniş bir kitleye ulaşmasını ve marka bilinirliğini zaitrmasını sağlar.
Since UGC comes from your customers, it’s a matter of finding their promotional content and organizing it to find the best content based on what you need it for.
You sevimli also use professional influencers to promote your products. These are people with influence in a specific niche and a highly engaged audience (7% engagement minimum).
The focus isn’t necessarily on huge mega-stars—it’s on the nano and micro-influencers that have engaged audiences. These are the average people deemed more trustworthy than celebrities turned brand ambassadors.
Kullanıcılar kendi ciğereriklerini paylaşırken, özge kullanıcılarla etkileşime geçebilir ve bellik için tartışabilirler.
UGC stratejilerini uygularken, derunğin markanızın sesi ve imajıyla uyumlu olmasına dikkat edin.
You don’t need to be everywhere. The best practice for choosing the best channels for your brand is to go with the obvious channel first and prioritize it. Then, add in other channels kakım your ugc time and resources are able to prioritize secondary channels.
However, keep in mind that Aerie ran a UGC awareness campaign, hamiş one to increase sales. Its purpose was to position itself bey bütünüyle of mind in people’s mental hierarchy regarding lingerie brands that promote body positivity.
Zımnında ortaklık ile oluşturulmuş reklamlardan henüz okkalı etkileşim alarak daha çok insana vusul potansiyeli vardır.
UGC'nin esaslı şekilde yönetilmesi, markanın haysiyetını korumasına ve olumsuz dâhileriklerin yayılmasını engellemesine yardımcı evet. Antrparantez filtreleme mesleklemiyle markanın imajına yakışır yürekeriklerin seçilmesi esenlanır.
The initiative worked: 251,801 people posted their photos. The brand got a lot of recognition and strengthened its association with the concepts of natural beauty and body positivity.
The contest first started in 2012 to celebrate Lays 75th anniversary, but it özgü been revived over the years. For example, the 2021 competition addresses college students over 18 years old who will take part in creating a new Lays flavour for the chance to win a five-figure prize.
In the 1990s several electronic bulletin board systems were based on user-generated content. Some of these systems have been converted into websites, including the film information kent IMDb which started as rec.